

Having the reputation as a fast-growing venture-backed startup is another key reason why Snappy is able to recruit top tech talent. "Showcasing these opportunities has given candidates a sense of purpose and helped us attract employees who genuinely care and align with our core values," said Goldstein. In the past, charities have included math tutoring for underprivileged kids, or planting a Snappy forest. Job candidates also want to work for a company with a sense of social responsibility, something that Snappy emphasizes with a $500,000 fund led by employees to donate to a charity of their choice. The gift-giver is then notified to pay, and Snappy handles the shipment. Once the gift is "revealed," it can be accepted or swapped. After the gift is selected, the recipient receives a virtual scratch card. Enterprise customers - including Microsoft, Uber, and Zoom - can log onto the Snappy app, choose a price range, and select a gift ranging from a Kindle to a NutriBullet. Snappy's gift-giving business model is simple. "Of course, sending them Snappy gifts also doesn't hurt." Companies that prioritize and find ways to recognize all their hard-working team members will be successful in the years to come," she said. "We're about to enter the great appreciation. Much of that growth was on Snappy's engineering, product, and sales teams.Īnother secret to the company's hiring success has been to prioritize employee appreciation, Goldstein said. That approach has apparently paid off as the company has hired 126 employees in the past six months, bringing its total headcount to 246. "Showing that your company cares about their happiness and invests in their growth helps attract great talent." "At the end of the day, people want to feel appreciated," she said. Having a clear, articulated mission really resonated with promising candidates because job seekers want to know that their work means something, Goldstein explained. That book is shared with all potential job candidates. When the company was still small with only a handful of employees, Snappy CEO Hani Goldstein sat down to write a 60-page culture book outlining everything from the company's mission, core values, and details a new team member could expect to experience in a high-growth startup environment. Part of Snappy's success so far has been a strategic recruiting effort with a focus on company culture. The New York-based startup has been able to take advantage of a fierce and competitive job market, where employees are quitting their jobs in droves, and oftentimes for better opportunities.
SNAPPY GIFTS REVIEWS SOFTWARE
In just six months, the startup, which makes software for companies to send employees gifts in mass, has doubled its headcount. Snappy has been on a hiring spree and thriving during the pandemic. To further hiring, expansion, and customer growth, Snappy has raised over $100 million from VCs.CEO Hani Goldstein says writing a 60-page culture book helped with her recruitment efforts.New York-based Snappy is on a hiring spree, adding 126 employees in the last six months.
